When it comes to convenience stores, 7-Eleven is the name. The 7-Eleven franchise (called like that because they open from 7 a.m to 11 p.m.) is a multinational chain store with presence in several countries all over the world. Originated in United States in the late 1920's, they started selling standard products but in the 60's 7-Eleven began to create their own exclusive products, sold only through their stores.
One of these products were the "Slurpee" beverage and although the early design of the container was simple and direct, in the years to come they would eventually license several properties to appear on the beverage's cup in order to make it more attractive. Thus, in 1973, 7-Eleven licensed DC characters to make them appear on their Slurpee beverage's cups, they even created a checklist for those interested in collecting the whole set of 60 cups.
In 1975 was the turn for Marvel Comics with its own 60-cup set (a checklist was provided as well) and due to the popularity of Marvel characters by the time, a second set was distributed in 1977. Although the Marvel sets are superior in aesthetics and design, the DC set is considered by collectors as the most desirable one because of its rareness (being the Speedy cup the hardest one to find).
DC set's art is recycled from previous published work, this represented a tragedy to Metamorpho since despite he had appeared in more than 30 different comics by the beginning of 1973 for a reason I cannot understand the designers of the cup chose Metamorpho's image from the cover of Justice League of America (Vol. 1) which does not make justice to the character, considering there were much better action poses on his own series. 
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